About Sam
Sam Shum brings a dynamic blend of cultural fluency and marketing innovation to real estate. As a Senior Sales Executive at Professionals First & Co., he crafts bespoke strategies for every client, combining multilingual skills (Mandarin, Cantonese, Shanghainese and English) with sharp market insights to deliver exceptional results.
Clients describe Sam as "enthusiastic, persistent and detail-oriented" - qualities that shine through his personalised approach. His genuine passion for property and people drives him to go beyond transactions, building lasting relationships with both local and international buyers. Colleagues value his ethical approach and fierce determination, which have made him instrumental in the agency's growth.
What truly sets Sam apart is his ability to bridge cultural gaps in the property market. Whether implementing creative campaigns or negotiating complex deals, his fluency in four languages allows him to connect authentically with diverse clients.
When not advising clients, Sam enjoys cooking for friends, staying active through badminton, and prioritising family time - values that mirror his professional commitment to nurturing meaningful connections.
AWARDS
- Professionals No.1 GCI Office
- Professionals No.1 Sales Office
- Professionals No.1 Listing Office
- No.1 Client Experience Office
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